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Lacoste spring/summer 2008© DR - The Lacoste story: Lacoste celebrates its 75th anniversary
Lacoste spring/summer 2008© DR
The iconic Lacoste polo shirt celebrates its 75th anniversary this year. We take a look back at a time gone by, when tennis players played in long-sleeved shirts with wooden rackets...René Lacoste was one of those players.

But Lacoste isn't just the brand behind the polo shirt: it was also the first brand to display its emblem alongside the most prestigious sportsmen and women, and has a special relationship with sport.

Lacoste is all about simplicity and chic. Artistic director Christophe Lemaire tells us about the 75th anniversary catwalk show and why we're in for a retro summer.



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