wewomen Newsletter

India and jewellery


© Gem Palace - India and jewellery
© Gem Palace

In India, 80% of jewellery is made of yellow gold. According to the World Gold Council, India "is the world's largest consumer of gold jewellery by volume, accounting for 20% of global consumption."

This level of consumption, which has increased as India has become richer, is driven by cultural and religious traditions. Indians believe gold has the power to purify and ward off bad luck.

During weddings and festivals, women adorn themselves with bracelets complete with tinkling bells, candelabra earrings and elaborate necklaces.


Fashion Editor
Rank this page: 

Article Plan Gold jewellery
Don't miss...
Celebrity Men with GlassesThe best ideas for New Year's Eve worldwide!
Celebrity silver foxes: hot men with grey hairSAG Awards 2014: Stars on the red carpet
Latest… 2016/10/24
What To Wear To Flatten A Rounded Stomach: The Styling Tips You Need To Know
Choosing a bikini for your body shape
Style advice for women with small breasts
What to wear if you're skinny: Slim style advice
See all Fashion guides
Amanda Wakeley catwalk video
See all Fashion videos